Marketing training courses and schools
Marketing Skills and Management programs, certificates, diplomas and degrees

Total 218 training course(s)/program(s) at schools in Australia.


Training Centres/Campuses: Adelaide, Brisbane, Canberra, Melbourne, Perth, Syndey, , Australia
Phone No.: 1800 ULEARN (853 276)

Marketing Your Organisations Value Workshop

Course Format: Public Course / Instructor-Led / Open Enrollment  V

In many organisations, the “m�word is something we don’t like to think about. Most people perceive marketing as something only marketing professionals do. However, marketing can also be described as “creating an awareness of your value� And in a time of tightening budgets, it is even more important than ever to communicate to the organisation what your team can do, and how you can help them. In order to effectively communicate that message, everyone has a role.

Participating in this two-day, highly interactive workshop will help your organisation focus on benefits and solutions, not features and products. It also guides you through a process for building a marketing plan that is scalable depending on what you plan to market, and to whom. Whether you are building a large scale marketing plan, or ensuring that people in your organisation are communicating the same message, this workshop will support your efforts. And you will soon realise that marketing is everyone... [Read More]

Marketing Automation in Microsoft Dynamics CRM 2011 (Certificate)

Course Format: Public Course / Instructor-Led / Open Enrollment  V

This course introduces you on how to use Microsoft Dynamics CRM to extend the effectiveness of your marketing department and provides context of how to use things such as marketing campaigns, marketing lists, and campaign templates in Microsoft Dynamics CRM. It also discusses the role of campaign activities and marketing lists in campaigns and discusses how to associate sales literature, target products and price lists with marketing campaigns.

After completing this course, students will be able to:
•Examine the benefits of closed loop marketing
•Create and use marketing lists
•Introduce quick campaigns and marketing campaigns
•Plan marketing campaigns and create and use templates
•Import leads
•Associate sales literature, target products and price lists with marketing campaigns
•Capture and manage campaign responses
•Create and manage sales goals for individuals and teams within your organization
•Use Personal Charts, ... [Read More]

Adelaide Meeting Room Hire

Training Centre/Campus: Adelaide, South Australia, Australia
Phone No.: +61450011336

Effective Digital Marketing for Photographers Workshop

Course Format: Public Course / Instructor-Led / Open Enrollment  V


This Session includes:

- Reaching out to your potential customers using digital media.
- Knowing Tools that create an effective portfolio online.
- Making your profile and content more effective on social media.
- Learning to generate quality leads for your photography business.
- Understanding and Analyzing professional photographers and how they market themselves online.
- How to manage photography business through your mobile.
- Creating an effective and consistent daily marketing plan.

This bootcamp is a quality training program which will teach you actual techniques and tricks which have been already implemented by experts.

Photographers who attend this seminar will walkout with amazing knowledge and action plan from the very next day.

If you want to:

- Enhance your online brand as a photographe... [Read More]

West Coast Institute of Training

Training Centre/Campus: Perth, WA, Australia
Phone No.: 1300 134 881

Advanced Diploma of Marketing

Course Format: Public Course / Instructor-Led / Open Enrollment  V

This qualification will further develop your practical skills and knowledge in marketing and sales. You will provide leadership and strategic direction in the marketing activities of an organisation. You will analyse, design and execute judgements using technical, creative, conceptual or managerial competencies. Your knowledge base may be highly specialised or broad within the marketing field. You will be accountable for group outcomes and for the overall performance of the marketing function of an organisation. You will further develop skills in managing the marketing process by managing market research, developing organisational marketing objectives, evaluating international marketing opportunities and developing a marketing plan.

Polytechnic West

Training Centre/Campus: Perth, WA, Australia
Phone No.: (08) 9267 7500

Tourism (Certificate)

Course Format: Public Course / Instructor-Led / Open Enrollment  V

This qualification provides the skills and knowledge for an individual to be competent in a range of well-developed tourism sales, operational and tour delivery skills. Work would be undertaken in an office environment where the planning of tourism products and services takes place, in the field where tourism products are delivered or a combination of both. The field includes any destination, local or regional area, tourist precinct, site, attraction or onboard form of transportation. The qualification is suitable for an Australian apprenticeship pathway.
What are the courses for further study and career opportunities?

Certificate IV in Tourism

Successful completion of this qualification provides you with the opportunity to become a sales assistant in a tourist attraction or reservation officer.

Marketing (Certificate)

Course Format: Public Course / Instructor-Led / Open Enrollment  V

This qualification is available as a dual qualification with Certificate IV in Small Business Management at Thornlie Campus.

Marketing is serious business �it can make or break a company. This qualification will give you the skills to make the smartest, most effective impact on the market. You’ll study market research, market analysis and profiling, how to analyse customer behaviour and how to implement and monitor marketing activities. Other skills include how to report on financial activity and co-ordinate business resources, how to promote innovation and change, and how to promote team effectiveness.

Polytechnic West offers a wide range of Accounting Business and Business administration qualifications at all our campuses across the Perth metropolitan area so that you can study a business qualification at a campus that is most convenient to you. Our lecturers are dedicated and supportive professionals who are passionate about providing a high quality ... [Read More]

South West Institute of Technology Bunbury Campus

Training Centre/Campus: Bunbury, WA, Australia
Phone No.: (08) 9780 7000

TOURISM (Diploma)

Course Format: Public Course / Instructor-Led / Open Enrollment  V

This qualification provides you with the skills and knowledge to be competent in a broad range of managerial skills in tourism operations, marketing and product development, underpinned by a range of operational competencies chosen as electives. The qualification allows for multi-skilling or for specialisation in a limited range of skills that specifically relate to operations management or marketing and product development.

Successful completion of this qualification provides you with the opportunity to become a visitor information centre manager, operations manager, tour operations manager, cultural tour operations manager, inbound groups manager, reservations manager or call centre manager, retail travel agency manager, visitor information centre manager, director or owner-operator of a small tourism business, sales manager, marketing manager, product manager, tourism manager or inbound sales manager.

RMIT University

Training Centre/Campus: Melbourne, VIC, Australia
Phone No.: +61 3 9925 2000

Master of Marketing Workshop

Course Format: Public Course / Instructor-Led / Open Enrollment  V

An in-depth program providing current or aspiring managers with high-level expertise in planning, directing, implementing and monitoring an organisation&,#146,s marketing effort.

You&,#146,ll understand the role of marketing and its relationship with other important functional areas in management, and develop the ability to design and undertake sophisticated marketing research.

The program allows you to identify and improve your personal management skills and increase your range of knowledge by studying non-marketing courses.

Most students in this program maintain either full-time or part-time employment.

Classes run in the evening and occasionally on weekends at the Melbourne City campus.

RMIT&,#146,s new Swanston Academic Building offers interactive lecture and tutorial spaces, lectorial theatres, small-group rooms and other innovative spaces.

RMIT offers a variety of learning and teaching approaches... [Read More]

RMIT Training

Training Centre/Campus: Melbourne, VIC, Australia
Phone No.: 03 9925 8111

Services Marketing

Course Format: Public Course / Instructor-Led / Open Enrollment

The aim of this course is to equip you with knowledge and skills to function as an effective executive in a service economy. The course helps you understand the innate characteristics of service, recognise the unique challenges involved in service provision and strategies to manage services successfully

Marketing Management

Course Format: Public Course / Instructor-Led / Open Enrollment  V

Marketing rests on two fundamental insights. The one was provided by a practitioner: the other by a theorist. The practitioner was McKinsey’s Marvin Bower. Bower defined marketing as being objective. My course sets out to explain what Bower meant by that, and also why such an understanding facilitates the insight provided by the theorist. The theorist was Peter F. Drucker. Drucker insisted that what distinguishes a business is that it has to practice marketing as it exists solely to create a customer. It can only create customers by being objective about those customers and the reality they experience. My course explores these insights and explains marketing management in terms of those insights. If you are undertaking this course in Melbourne from semester 2, 2012 onwards your teacher will advise you if you require access to a computer for the course. It is recommended that you have access to a mobile computing device to allow greater flexibility in terms of where you can wo... [Read More]

Marketing Communication

Course Format: Public Course / Instructor-Led / Open Enrollment  V

This course will&,equip&,you with a general understanding of the process of building brand equity through integrated marketing communications . With a prime focus on various key components of marketing communications, such as advertising and sales promotions, various supplemental aspects are also considered. These activities are related to theories of communication and buyer behaviour with the aim of&,developing a practical understanding and application.

Interactive Marketing

Course Format: Public Course / Instructor-Led / Open Enrollment  V

We are talking about interactivity. Interactive marketing is more than the Internet. Don’t get me wrong, the Internet is important. The Internet is central to the business and social lives of many customers and a major part of many businesses. The Internet has expanded the marketing efforts of many companies, it helps customers be informed about brand and product choices, it keeps us in touch, spreads information incredibly quickly and provides a platform for shopping. Traditional market boundaries have broken down and new opportunities, and challenges, have emerged. But interactivity is more than the internet. The letter ‘e�in front of words today could symbolise a new ‘e’ra in business, commerce and marketing. Interactivity offers consumers and business choices, lots of choices. Communicating with consumers is both a lot easier and far more complex than ever before. In this course you will explore interactivity from a marketing perspective. The course explores how these ne... [Read More]

Global Marketing

Course Format: Public Course / Instructor-Led / Open Enrollment  V

This course has been designed as a Work Integrated Learning (WIL) course in which aspects of your academic learning will be applied in a real or simulated workplace context and where feedback from industry and/or community is integral to your experience.&,The course will cover the role and importance of global marketing to the firm, analysis of the global marketing environment, the principles of global marketing management, including policy setting, planning, strategy formulation, and the international marketing mix. The course will consider issues and concepts which may impact on globalisation, and is designed to enable you to apply your academic learning to a contemporary workplace situation. The integration of work-based learning and academic learning will allow you to solve authentic business problems or address real issues faced in organisations.

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